The graphic design of the blog was created as part of a broader collaboration with the client, which also included the creation of a logo and brandbook For the new brand. As a result, the website, blog and company materials form a unified and consistent visual identity system.
The starting point was the client's initial idea. On our side was the development of the site logic, content structure and full copywriting. We designed a clear information architecture and an intuitive user path.
We implemented the site on WordPress using Elementor PRO (Astrotea Agency). The blog website has been enhanced with a proprietary medical parameter calculator. The tool allows users to quickly calculate selected indicators and increases engagement on the site.
