The design of a portfolio website is a special challenge - you need to showcase your own skills so that a potential client knows right away whether they have come to the right address. Figabyiga.com needed a refresh: the previous version did not communicate clearly enough the specialization in corporate presentations and web design.
We prepared the graphic design in Figma. We carried out the implementation in cooperation with Astrotea.pl, an agency specializing in WordPress implementations - the site runs on WordPress with Elementor PRO. The key changes concerned the information architecture: we separated two main categories of services, added a clear price list and expanded the implementation section. As a result, the visitor understands the scope of cooperation from the first seconds and can evaluate the quality of the work with specific examples.
The site speaks the language of the customer - focusing on value and results, not tools. Each section leads the user to one action: contact. As a result, the number of inquiries from the Internet increased by 400%. This proves that a well-designed portfolio site is not a business card - it's a sales tool.
