This website for language school was created for the School of Scandinavian Languages Mester from Poznan. It is one of the largest Scandinavian language schools in Poland.
The Mester team was measuring itself against a large amount of content. The previous site was elaborate, but did not guide the user in a sales-like manner. It lacked clear customer paths and a logical structure.
We started the project by analyzing the current communication. Then we designed a new information architecture and a complete UX. We arranged the structure of the site so that the user could quickly find the right course and easily navigate to enrollment.
We designed paths for different audiences. We took into account individual learners, companies and people planning to work in Scandinavian countries. We structured the content and created missing sales sections.
We developed the visual design in Figma. We gave the site a modern, distinctive character. We focused on readability, lightness and intuitive navigation.
The implementation was carried out by another agency. We were responsible for the strategy, UX and complete graphic design.
The result is a modern website for language school, which organizes the offer, strengthens communication and realistically supports course sales.
