This pitch deck for a startup was prepared for an HR company developing an application to appreciate and motivate employees. We carried out the project in cooperation with a team of 4 people: Analyst, Head of Sales and Management.
The goal was to create a professional investor presentation in English for the UK market. The pitch deck was created in Google Slides, allowing the team to freely edit content and customize slides for subsequent investor calls.
We started our work by organizing the structure and refining the narrative. We focused on clearly showing the problem, solution, business model and scaling potential. Each slide in Google Slides was to lead the investor through a logical growth story.
The biggest challenge was to develop clear infographics based on the team's conceptual drawings. We transformed the sketches into professional diagrams and graphics that clearly explain the product's operation and competitive advantage.
The scope of work included:
- development of pitch deck structure
- fine-tuning of communications for investors
- design of the visual layer in line with the brand identity
- creation of original infographics and diagrams
- Preparation of a fully editable presentation in Google Slides
The result is a refined pitch deck for a startup, which combines strategy, analysis and design. The presentation in Google Slides is ready for mailing, online meetings and demos for mutual funds.

